Sarah Fisher
CEO + Executive Producer at Blue Lotus Films
Website Address: http://www.bluelotusfilms.net
Each week on “Digital Champions”, our hosts speak with digital marketing experts across the country. This week they speak with Sarah Fisher from Blue Lotus Films.
To learn more, check out http://www.bluelotusfilms.net.
What is your company Elevator pitch when talking about your company?
I help wellness businesses create a memorable brand with impactful, story driven videos.
What is the biggest change in marketing that you see coming in the next 2 years?
More video…yes, MORE! 🙂 I believe video marketing will continue to be essential for businesses (both long and short form)
What is one tip that you would give when it comes to digital marketing?
Don’t be afraid of making mistakes. Digital marketing requires a lot of testing. Platforms are always changing their algorithms and audiences change the way they consume content. Be prepared to change strategy and always diversify your marketing on multiple platforms.
What is the main pain point that you solve for your customers?
I help them create thriving businesses by building a loyal audience of followers who do business with them and drive referrals.
