Kylie Cammon
Founder at Flying Hare Social
Website Address: www.flyingharesocial.com
Each week on “AdTastic,” our host talks to advertising and media experts across the country. This week our host speaks with Kylie Cammon from Flying Hare Social. To learn more, check out www.flyingharesocial.com.
What is the biggest change in the advertising industry that you see coming in the next 2 years?
Resistance to return to agency culture “normalcy” (late nights, long hours, general grinding as the rule, not the exception), especially from mid-level employees who are either directly ahead of or in the midst of starting families. I think this will remove necessary layers between executive and junior talent, causing junior talent to suffer with a lack of leaders who are willing to get their hands dirty alongside them.
What’s your biggest challenge with attracting and hiring talent in the past 2 years?
Prior to starting Flying Hare Social, my biggest issues with hiring was around finding top talent that was willing to put up with “old school” operating models built into the place I was working (Cognizant). They’d come on for the attractive salary, then quickly realize that the lack of stimulation and growth opportunities made the nice salary not worth it.
