Kim Crowder
President + CEO at Kim Crowder Consulting
Website Address: https://www.kimcrowderconsulting.com
Each week on “Digital Champions,” our host talks to media experts across the country. This week our host speaks with Kim Crowder from Kim Crowder Consulting. To learn more check out https://www.kimcrowderconsulting.com.
What is your company Elevator pitch when talking about your company?
Kim Crowder Consulting partners with companies to embed diversity, equity, inclusion, and anti-racism into their DNA, including building equitable systems and processes for workplace culture and branding and communications. Together, we shift cultures to be safe for all identities to be valued, supported, innovative and thriving.
What is the biggest change in marketing that you see coming in the next 2 years?
If organizations are listening, millennials are the most diverse and opinionated group of consumers ever. That means truly understanding the impact of diversity both internally and externally within organizations. Also, this group aims to keep organizations honest around their diversity and inclusion efforts, so companies must build their internal and external practices accordingly.
What is one tip that you would give when it comes to digital marketing?
To be updated via email
What is the main pain point that you solve for your customers?
Building equitable systems and processes so that DEIA is a daily practice beyond individual initiatives.
