Jeremy Brandt
Founder at Many — WeBuyHouses.com, Fast Home Offer, 1-800-CashOffer, Housing Valet
Website Address: https://fasthomeoffer.com https://webuyhouses.com https://cashoffer.com
Each week on “Digital Champions,” our host talks to media experts across the country. This week our host speaks with Jeremy Brandt from WeBuyHouses.com. To learn more check out https://fasthomeoffer.com https://webuyhouses.com https://cashoffer.com
What is your company Elevator pitch when talking about your company?
At Fast Home Offer, we help residential real estate investors who want to buy more houses connect directly with local highly motivated local home sellers.
This allows investors to focus on their best work – talking to home sellers and managing their business – not learning complex digital and offline advertising systems.
What is the biggest change in marketing that you see coming in the next 2 years?
Less transparency from platforms (FB, Google, Microsoft, etc).
There’s a trend where ad platforms are becoming less efficient because they are removing ad targeting options, making ads display for less relevant customers.
What is one tip that you would give when it comes to digital marketing?
Know your numbers and test.
With digital marketing you can get real-time feed back on conversion rates, clickthrough rates, views, and other metrics.
Constantly be testing new landing pages, copy, images, etc. and see how those changes impact the numbers – I see many marketers lose money on campaigns because they haven’t been tested/optimized.
What is the main pain point that you solve for your customers?
Real estate professionals want to spend their time buying houses – not learning marketing. We take all the pain of marketing away from the business owner through a simple, pay-per-contact system.
