Chris Gray
Founder & Lead Buycologist at The Buycologist
Website Address: thebuycologist.com
Each week on “Digital Champions,” our host talks to media experts across the country. This week our host speaks with Chris Gray from The Buycologist. To learn more check out thebuycologist.com.
What is your company Elevator pitch when talking about your company?
I use real-world psychology to help clients gain a competitive edge by attracting, engaging, and motivating customers more effectively using real-world psychology that gets results. I help them think like a customer to sell like a boss.
What is the biggest change in marketing that you see coming in the next 2 years?
After the isolation of the last couple of years, consumers are seeking connection and engagement more than ever. We’ll see even more integration of digital and real-world experiences to facilitate community and connection.
What is one tip that you would give when it comes to digital marketing?
Use technology to enhance customer engagement, not replace it.
What is the main pain point that you solve for your customers?
I help them understand how customers think, what they need, and how they buy to gain a competitive edge and improve sales performance.
