Marc Apter
CEO at Image Power, Inc.
Website Address: MarcApterPR.com
Each week on “PR Champions,” our host talks to PR experts across the country. This week, our host speaks with Marc Apter from Image Power, Inc.
To learn more, check out MarcApterPR.com.
What is one PR strategy you recommend our audience to use in their business?
Find and update the newest media directories
Why is the biggest mistake you see people make when pitching the media?
focus on how pitch helps the company not the media’s viewers or readers
