Kristen Noffsinger
Senior VP at Kreps PR & Marketing
Website Address: www.Krepspr.com
Each week on “PR Champions,” our host talks to PR experts across the country. This week, our host speaks with Kristen Noffsinger from Kreps PR & Marketing.
To learn more, check out www.Krepspr.com.
What is one PR strategy you recommend our audience to use in their business?
Become your own media company
How does your PR strategy change from working with a local advertising client to a national advertising client?
Local strategy involve more “gorilla” type
Why is the biggest mistake you see people make when pitching the media?
Not reading journalist’s previous work or understanding their beat
