Dennis Welch
Owner at Articulāte PR and Communications
Website Address: www.BeArticulate.com
Each week on “PR Champions,” our host talks to PR experts across the country. This week our host speaks with Dennis Welch from Articulāte PR and Communications.
To learn more, check out www.BeArticulate.com.
What is one PR strategy you recommend our audience to use in their business?
Find the “hooks”. Know the story or keep working until you do.
Why is the biggest mistake you see people make when pitching the media?
Blanket PR pitches and press releases. That might work for a star but if you are relatively unknown and just getting out there it needs to be personal to have any chance of success.
