Dan Sundgren
Co-Founder at FreeGren
Website Address: https://www.freegren.com/
“More 2 Know” is a show made for people in the world of marketing and media who want to grow their advertising knowledge. Interviewing experts around the country, “More 2 Know” is the place to go for tips, tricks and entertaining quips to take your business to the next level. This week, our host interviews Dan Sundgren from FreeGren.
To learn more, check out https://www.freegren.com/.
What is the biggest change in marketing that you see coming in the next 2 years?
Tik Tok is too big to ignore any longer!
What are the major challenges that you (and/or other advertisers) face today?
Multi touch attribution still rears its ugly head for us daily.
How is the trend towards streaming television (CTV) impacting your advertising strategies?
For us not yet but platforms like Hulu’s self serve are going to change this quickly.
What tactics do you find to be the most effective in getting your message or your customers’ message heard?
Still Google and all their channels.
