Barbara Abel
Founder/President at Abel Intermedia
Website Address: https://www.abelintermedia.com
“More 2 Media” is a show made for people in the world of marketing and media who want to grow their media knowledge. Interviewing experts around the country, “More 2 Media” is the place to go for tips, tricks and entertaining quips to take your business to the next level.
This week our host interviews Barbara Abel from Abel Intermedia.
To learn more check out https://www.abelintermedia.com.
What is the biggest change in marketing that you see coming in the next 2 years?
It will continue to be hyper-focused and hyper-personalized to the target customer
What is one tip that you would give when it comes to digital marketing?
Hyper hyper niche + LOVE your customer
What are the major challenges that you (and/or other advertisers) face today?
Breaking through the clutter
Making some noise – and noise that sticks
What are the most effective advertising tactics and/or media for your company?
DTC = newsletter + podcast
What are the major challenges that you (and/or other advertisers) face today?
Breaking through the clutter
Making some noise – and noise that sticks
