AJ Cassata
Co-Founder at Revenue Boost
Website Address: www.revenueboost.net
“More 2 Media” is a show made for people in the world of marketing and media who want to grow their advertising knowledge. Interviewing experts around the country, “More 2 Media” is the place to go for tips, tricks and entertaining quips to take your business to the next level.
This week, our host interviews AJ Cassata from Revenue Boost. To learn more, check out www.revenueboost.net.
What is the biggest change in marketing that you see coming in the next 2 years?
More focus on human conversations & authenticity!
What is one tip that you would give when it comes to digital marketing?
Specialize in a few things but learn a little about a lot and have broad knowledge
What are the major challenges that you (and/or other advertisers) face today?
Keeping up with all of the changes!
What are the most effective advertising tactics and/or media for your company?
Organic marketing & personal brand building on social media, and outbound prospecting – direct outreach to dream clients
