Mike Arzt
CO-Owner / CO-Founder at The Public Works
Website Address: www.thepublicworks.biz
Each week on “Media Champions,” our host talks to media experts across the country. This week our host speaks with Mike Arzt from The Public Works.
To learn more, check out www.thepublicworks.biz.
What is the biggest change in marketing that you see coming in the next 2 years?
Company’s voices and what they stand for becoming even more important
What is the advantage to working with an outside media buyer as opposed to having just an internal marketing director?
We bring a team and years and years of knowledge and creativity to the mix. One person could not possibly replace that. We also do great at connecting our clients with each other for huge collaborative wins.
