Marc Kramer
Founder/CEO at Kramer Communications
Website Address: www.kramercommunications.com
Each week on “Marketing and Beyond,” our host talks to media experts across the country. This week our host speaks with Marc Kramer from Kramer Communications.
To learn more, check out www.kramercommunications.com.
What is your company Elevator pitch when talking about your company?
Kramer Communications develops and implements marketing and public relations plans for entrepreneurial and family business companies. We also host a global podcast listened to in 62 countries, The Best Business Minds.
We develop marketing strategies tailored to our client’s audience that leverages all the various tactics from podcasting to writing national columns to creating education program and at least 10 other high visibility tactics.
What changes has your company made over the past 2 years that have impacted your business
Starting a podcast and running online seminars.
We have siloed our offering to meet specific client needs as opposed to one offering for everyone.
What is one tip that you would give when it comes to digital marketing?
Be consistent and apply the right tactic that fits the audience.
Match the right content to the audience that will embrace it.
What is the biggest change in marketing that you see coming in the next 2 years?
Understanding how build brands on the metaverse considering that is of great interest to 21 to 35 year-old market.
With the flood of content, how to be heard.
