Patrick Appolonia
Communications/Marketing Specialist at City of Palm Coast
Website Address: PalmCoast.gov
Each week on “Digital Champions”, our host talks to digital marketing experts across the country. This week our host speaks with Patrick Appolonia from City of Palm Coast.
To learn more, check out https://palmcoast.gov.
What is your company Elevator pitch when talking about your company?
Palm Coast is a city on the rise, realizing some of the largest growth in the state of Florida in recent years as we close in on 100,000 residents.
What is the biggest change in marketing that you see coming in the next 2 years?
Increased need for video, higher standards of production quality.
What is one tip that you would give when it comes to digital marketing?
Be equally creative and concise.
What is the main pain point that you solve for your customers?
Easing the functionality of, and promoting the services between residents and their local government.
