Ana Ana Canuto
Head of Marketing at Fashinnovation
Website Address: https://fashinnovation.nyc/
Each week on “Digital Champions”, our host talks to digital marketing experts across the country. This week our host speaks with Ana Canuto from Fashinnovation.
To learn more, check out https://fashinnovation.nyc.
What is your company Elevator pitch when talking about your company?
Fashinnovation is the first worldwide platform that has the goal of connecting different agents from the fashion industry that wants to build a more sustainable, inclusive and innovative sector.
What is the biggest change in marketing that you see coming in the next 2 years?
Sustainability and technology, not only in the fashion industry but in the world. We’re sure the market will change a lot and build its future actions towards an eco-conscious mideset that explores technology and innovation to its high potential.
What is one tip that you would give when it comes to digital marketing?
Use social media in your favor to educate and inspire your followers. Social media and digital marketing are not only about selling a product, but an idea, an experience and feelings.
What is the main pain point that you solve for your customers?
Connections, Fashinnovation is all about real human connections with potential to work together and build a better fashion industry.
