Aaron Kwittken
Founder & CEO at PRophet
Website Address: www.prprophet.ai
Each week on “Digital Champions”, our hosts speak with digital marketing experts across the country. This week they speak with Aaron Kwittken from PRophet.
To learn more, check out https://www.prprophet.ai.
What is your company Elevator pitch when talking about your company?
PRophet is the first-ever AI-driven platform, built by and for PR professionals, to predict media interest and story sentiment before a pitch is sent. PRophet helps brand teams and agencies save time and money while allowing them to better source and targer the right journalists with the right story at the right time.
What is the biggest change in marketing that you see coming in the next 2 years?
Greater awareness and understanding of what augmented intelligence is, its capabilities and how the technology can be leveraged to support you in your day-to-day.
What is one tip that you would give when it comes to digital marketing?
No matter the technology you have available at your fingertips, human instinct is still incredibly valuable.
What is the main pain point that you solve for your customers?
PRophet removes much of the grunt work associated with PR, giving back professionals time they can then spend on higher value tasks.
