Jen Dewar
CEO and Principal Marketing Consultant at Jalydew
Website Address: jalydew.com
On “Marketing for Your Future,” our host speaks with experts within the marketing community about the future of the marketing industry. This week our host speaks with Jen Dewar from Jalydew. To learn more check out jalydew.com.
What is the biggest change in marketing that you see coming in the next 2 years?
Access to digital marketing talent to run programs and campaigns.
What is one tip that you would give when it comes to digital marketing?
Test everything; the results may be surprising.
What is something in your career that you learned from by making a mistake?
I’ve learned to document processes so I have a checklist that can be optimized over time. This is a great way to “proofread” my own work because I’m a team of one.
