Cory Schnurr
Global Head of Marketplace Innovation at Cory Schnurr
Website Address: mediatrust.com
On “Marketing for Your Future,” our host speaks with experts within the marketing community about the future of the marketing industry. This week our host speaks with Cory Schnurr from Cory Schnurr. To learn more check out mediatrust.com.
What is the biggest change in marketing that you see coming in the next 2 years?
Regulations. Privacy was first, but it’s now coming with Scam Ads & Fraud.
What is one tip that you would give when it comes to digital marketing?
Quality and security matters, now more than ever. Ensuring a clean and safe experience for users builds trust, maintains open channels, and protects against liabilities.
What is something in your career that you learned from by making a mistake?
Don’t pretend you know everything and everyone. Martech and Adtech are complex – and there’s experts across the industry – leverage them – don’t be a know-it-all. Because when you are humble, people will trust and respect what you do know, more than what you could have ever pretended to.
