Andrew Eklund
Founder & CEO at Ciceron
Website Address: www.ciceron.com
On “Marketing for Your Future,” our host speaks with experts within the marketing community about the future of the marketing industry. This week our host speaks with Andrew Eklund from Ciceron. To learn more check out www.ciceron.com.
What is the biggest change in marketing that you see coming in the next 2 years?
The deprecation of cookies and a brand’s ability to grow and leverage first party data.
What is one tip that you would give when it comes to digital marketing?
Do the hard stuff, get the returns.
What is something in your career that you learned from by making a mistake?
To make mistakes all the time.
