Jennifer Filzen
Owner at Rock Star Marketing
Website Address: www.rock-star-mktg.com
On “Marketing Champions,” our host speaks with experts within the marketing community. This week our host speaks with Jennifer Filzen from Rock Star Marketing.
To learn more check out www.rock-star-mktg.com.
What is the biggest change in marketing that you see coming in the next 2 years?
The way communities are evolving is a huge change that will create new opportunities for businesses to grow. Today, we have social media influencers and businesses that seek out large followings, like 1M subscribers. I feel that communities are going to grow around those brands and they will become organic entities of their own. I’ll be happy to talk about what’s going on with my client, Be The Stage, and what they are doing with JWB’s Not Your Average Investor Show.
What makes your company unique?
As a result of our marketing efforts, my agency helps small businesses reach their next million dollars in revenue. We do this by sharing their story in such a heartfelt way that their ideal clients, their Tribe, cannot help but want to work with them. We do this through storytelling in their blogs, social media channels, on their website, in their video marketing, and even in their Standard Operating Procedures for internal marketing! It’s all about sharing stories within your community that resonates with your Tribe. That is why Rock Star Marketing is the category king of storytelling in the industries we serve, like auto repair, construction, legal services, med-spas, and business coaching.
