Erik Harbison
Co-Founder/President at TheMarketingHelp.co
Website Address: https://www.themarketinghelp.co/
Each week on “Marketing For Your Future”, our host talks to media experts across the country. This week our host speaks with Erik Harbison from TheMarketingHelp.co. To learn more, check out https://www.themarketinghelp.co/
What is the biggest change in marketing that you see coming in the next 2 years?
Every marketer takes on a new role or opts to start their own consultancy.
What is one tip that you would give when it comes to digital marketing?
Since my focus is marketing careers –
1. Establish a Marketing Career Council
2. You are a brand – care for it as you would a client
3. The true KPIs for any marketing role are – Success, Reward and Fulfillment
What is something in your career that you learned from by making a mistake?
Marketers quit jobs because of bad managers and management.
Don’t sell your agency to a company that does not know how an agency works.
Just having a Certification from a course does not equate to truly having a skill.
(^^ some of the reasons ^^ why I started themarketinghelp.co)
