Melih Oztalay
CEO at SmartFinds Marketing
Website Address: https://smartfindsmarketing.com
Each week on “Marketing and Beyond,” our host talks to media experts across the country. This week, our host speaks with Melih Oztalay from SmartFinds Marketing.
To learn more, check out https://smartfindsmarketing.com.
What is your company Elevator pitch when talking about your company?
We are a 35-year-old award-winning marketing agency from the Detroit Metro area. Our knowledge and experience is across a broad client base in different industries, giving us perspective when applying marketing strategies and new technologies to our client projects.
What changes has your company made over the past 2 years that have impacted your business
The pandemic has given us the opportunity to tap into the State of Michigan’s business consulting services as an award winning Michigan company.
This has allowed us to revisit our brand, marketing, services, and website….almost all of which we have made changes to….these have included focusing on a single service and focusing on companies needed a fractional CMO model.
What is one tip that you would give when it comes to digital marketing?
Find a consistent monthly budget and don’t stop that for website performance, website marketing, inbound marketing, social media marketing. These activities will never go away and will always be required.
What is the biggest change in marketing that you see coming in the next 2 years?
We are seeing a significant change in the world of 5G, Metaverse, Web 3.0, and Industry 4.0. These changes will affect business over the next five years quite a bit.
