Hilary Sutton
Founder at HSL Digital
Website Address: hsldigital.com
Each week on “Digital Champions”, our host talks to digital marketing experts across the country. This week our host speaks Hilary Sutton from HSL Digital.
To learn more, check out https://hsldigital.com.
What is your company Elevator pitch when talking about your company?
Most small teams are strapped for time but may not be ready or able to hire a full-time marketer. HSL Digital serves as an extension of your team by providing content-first digital marketing solutions without the full-time marketer price tag.
What is the biggest change in marketing that you see coming in the next 2 years?
We will enter a post-COVID era. There will be a renaissance of live, in-person gatherings and accessibility will become the norm.
What is one tip that you would give when it comes to digital marketing?
Make the customer the hero.
What is the main pain point that you solve for your customers?
Small teams are strapped for time. We let them get back to their highest and best use by owning content strategy and execution without the expense of a full-time content marketing director.
