Roger Darnell
Principal and Chief Communications Officer – also, Author at Darnell Works, Inc.
Website Address: https://darnellworks.com
On “Marketing Champions,” our host speaks with experts within the marketing community. This week our host speaks with Roger Darnell from Darnell Works, Inc..
To learn more check out https://darnellworks.com.
What is the biggest change in marketing that you see coming in the next 2 years?
I would love to focus this on the fact that I have a book aimed at those who are seeking to improve their prospects in business. More details here: https://rk.darnellworks.com/?page_id=238
For individuals and entrepreneurs, I feel the biggest challenge to come in marketing has to do with standing out in authentic ways that actually serve the bottom-line business objectives.
What makes your company unique?
I have learned to be very agile and focused on my clients’ objectives – at the same time, giving my own company what it needs to succeed. With diligence and determination, I have also written two books aimed to teaching others what I’ve learned. The first is out now, the second will be out by year’s end.
